Discover how by applying Artificial Intelligence (AI) you can approach a strategy of hyper-personalisation of financial products and services, and improve customer engagement. Banking institutions have always had a large amount of data on their customers, information that has served the sector for years to generate new financial products, calculate risks, detect fraud or guide…
In 2021, we continued to feel the consequences of COVID-19 in the insurance sector. The acceleration of the digitalisation process has continued, health has remained a priority and death insurance has once again shown a high rate of growth. In this Insurance 2022 Guide we take a look back at the events and new challenges…
Nowadays, it seems obvious that treating all customers equally in the insurance sector is a significant waste of opportunities. Why would I offer car insurance to a person who does not have a car? Does it make sense to send paper documents to 100% digital people? These kinds of mistakes mean costs for companies that…
Let’s see why the use of Machine Learning in the insurance policy subscription process is a differentiating factor, and how it works. Policy subscription process: insurance underwriter Contracting a policy is a voluntary decision by a person to cover a certain risk. But the insurance company has the last word. If the…
According to the last study about digital transformation in the insurance sector: “A New World of Opportunity, the Insurance Innovation Imperative” by KPMG, 83% of insurance companies say that their business’ future success lies in innovation. The same study confirms that 74% of these companies claim to lack the skills needed to drive innovation. It…
Today, no one questions that ‘Internet of Things’ (IoT) is transforming the model of the relationship between consumers and providers. And there is no industry that is not affected. For example, IoT helps the insurance industry to improve their relationships with customers. In 2016, companies invested 700 billion dollars in IoT (hardware, software or services) worldwide.…